Audience Feedback

We showed our documentary, radio trailer and print advert to a group of people and then gave them a questionnaire to answer on what they thought about our work. We also recorded them and took pictures of them watching it.

Q1 - Did you understand the documentary?

Q2 - What did you enjoy the most?

Q3 - What do you think could change?

Q4 - Did you find the documentary easy to watch?

Q5 - How do you think our documentary was similar to others?

Q6 - Does our advert attract you to watch it?

Q7 - Would you improve or change anything?

Q8 - Would you say the advert was eye catching?

Q9 - Does the radio advert make you want to watch the documentary and why?

Q10 - Is the music used in the products relevant to the subject of the documentary?

Q11 - Do you think the voiceover was effective?

Q12 - Do all three of the products make you want to watch the full documentary and why?

We also asked them using a voice recorder to answer some of the questions in our questionnaire.

When we showed the class our products we took a video and pictures of them watching it.

This is what people on Facebook had to say about the print advert

This is what they had to say about the documentary

I also uploaded the documentary to YouTube however many of my friends did not have YouTube accounts so were unable to comment on the video.

Print Advert Images

These are the images we took which we further blacked out to use for our final print advert.


These are the pictures we took for our first idea for the advert, which we later disgarded.

Print Advert: Draft

This is our first draft of the print advert which we later decided not to use as we found another idea more creative and would gain us better marks.

Codes & Conventions of Print Adverts

. There is one main image which is eye-catching and strong, the image also creates a narrative.
. Channel 4 logo is always on the right hand side, preferably in the middle so it doesn't get in the way of image.
. Red, white or black used for logo's.
. Colour from title links in with logo or part of image.
. Title has block behind it to stand out and spans halfway across the image.
. Either placed on top or bottom left of advert and contains the schedule in smaller font.
. Published in lower class working papers.
. Can be either landscape or portrait.
. Minimal amount of words to avoid boredom.
. Positioning statement.
. Image must show insight into what the documentary is about.
. Slogan needs to be short and catchy.

Here are some examples of Channel 4 adverts:

Editing Radio Trailer

When editing the radio trailer we imported the same footage from our documentary and then deleted the video so the audie was left in the workspace.

We used the razor tool to cut out sections of the documentary we wanted to use in the trailer such as voxpops and interviews so that the audience could get a taster for some of the documentary.

We recorded the voiceover and then imported that. To get the voiceover perfect we had to check the sound levels so that it satyed in the green section and did not enter amber or red. We played around with the sound if it was not right to begin with as we did not want the music to overpower the voiceover.

As no video footage was used we made a backdrop for the it simply stating the title and that it was a radio trailer.

Voiceover Script: Radio Trailer

. Are you addictive to social networking sites?

. Since the invention of the telephone in 1870 the way we communicate with each other is

  constantly changing?

. Is social networking sites pushing out traditional ways of communication?

. Find out just what is happening behind the changing faces of communication behind the high

  demand of new technology

. Can you keep up with the pace?

. Keep me posted, Tuesday 20th Decmember 8pm Channel 4

Codes & Conventions of Radio Adverts

. They last 30-40 seconds long
. sound effects are used.
. Narrator- standard English and his pitch and tone change
. Music that fits the style of the documentary
. Extracts from documentary in advert.
. Beginning needs to be really clear - grab audience's attention.
. Music bed needs to relate to topic, shouldn't over shadow voice.
. Intrigue audience
. Voiceover same as documentary.
. Voiceover is intercut.
. Hint as to what it is - create a link.
. Scheduling at end - different voice.
. Radio show and advert same theme and slogan - link.
. Can pose questions